Because life doesn’t do “consistent.” You’re not one fixed personality.
You’re a rotating cast. Different days, different energy, different opinions — sometimesin the same hour. That’s not an identity crisis. That’s just… Tuesday.
What we are
sh!thappens is a patch-based brand built for self-expression that doesn’t demand permanence. Not “find your aesthetic and stick to it.” More like: express the moment, then move on.
What we make
Modular, reusable patches.
Think of them as wearable mood captions — for when you don’t want to explain your whole life, but you still want your outfit to get it.
Who this is for
If you’re evolving, experimenting, contradicting yourself, or living in beta — welcome. If you need everything to be neat and final — we love that for you. But this isn’t that.
The point
Embrace the chaos.
Express the version.
Swap when it changes.
sh!thappens.
Why only be one version of you?
Patch accordingly.
